Getting your story into the media almost always requires reaching out and contacting reporters. Once in a while, a reporter will see a press release that comes “over the wire” from a news service and write about it. That is not the norm, especially for small businesses. Instead, reporters write about companies when someone comes […]
The phrase “Press Kit” makes me think of John Oliver, who might describe it as “A collection of digital files that has nothing to do with ‘press’ or ‘kit.’” As with so many other concepts whose names have long outlived their actual meaning, the press kit is a staple of public relations that has changed […]
“I’ve been working with Hugh and his team for over 5 years and they didn’t disappoint once. Will highly recommend his services.” – Yafees Sarwar (verified owner) – January 20, 2021
“I have to say, I was impressed how the Comms Factory people really ‘got me’ and my message for my little tech startup. I filled out the form, next thing I know I have a press release that sort of said what I was saying in my head. Cool stuff ;)” – Simon P., Seattle […]
“The whole process went smoothly. After ordering, I filled out the form. Comms Factory had a question or two for me, which they emailed over. They wrote a good first draft. I had some revisions, which they took care of in a day. Now, I have a press release I can show to my local […]
A quick take on what to do, and not to do, to write great press release headlines.
Comms Factory is a new kind of public relations firm. We serve the unique publicity needs of entrepreneurs, small businesses, medical practices, non-profits, artists, authors, and musicians. Unlike retainer-based PR firms, we work on a pay-as-you-go basis, with fixed-price gigs for press release writing, distribution, and media outreach.
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