How to Write a Press Release for a Book

We often get asked about how to write a press release for a book. In some cases, it’s more about how to write an author press release, but whether it’s for a publisher or an author, the process is similar. Here are some basic characteristics that define a good book press release. Avoids sounding like […]

How To Write a Press Release: The 7 Ground Rules

This is part of our ongoing series of articles on how to write a press release. As we explain in our course on how to write press releases and get publicity, a press release is a distinct form of writing. It’s not marketing. Nor is it journalism. It’s sort of a hybrid of the two, […]